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Leading participants at the Phuket tsunami seminar

Phuket ResortWATCH: Phuket Tops Asia

Wednesday, May 23, 2012
CONTINUING a new column, Phuket ResortWATCH, in which Phuketwan will provide the lowdown on the upbeat world of resorts and clubs around Phuket, Thailand and the region.
Social notes, media alerts, club news, celebrity visits, gossip . . . Send your info to editor@phuketwan.com Look for Phuket ResortWATCH regularly.

Phuket, RevPAR Rising

PHUKET: Phuket has figured among the top tourist markets in Asia, experiencing a 25.8 percent increase in the industry standard RevPar measurement in April.

RevPAR, or revenue per available room, is a key performance measure in the hotel and resort business, calculated by multiplying a resort's average daily room rate (ADR) by its occupancy rate.

Phuket's increase took the figure to 3112.21 baht. The only destination ahead of Phuket in Asia was Tokyo with an abnormal increase of 104.3 percent to JPY12,294.86, largely due to recovery from last year's tsunami nuclear scare.

Behind Phuket were Osaka (+24.5% to JPY9532.78); Taipei, Taiwan (+23.8% to TWD4554.61); Jakarta (+21.4% to IDR656,761.02); and Beijing, China (+20.4% to CNY561.91).

Data compiled by STR Global revealed that year-on-year measurements, the Asia Pacific region's occupancy increased 3.8 percent to 67.6 percent, its Average Daily Rate increased 3.6 percent to US$145.01 and its RevPAR was up 7.6 percent to US$98.07.

''Hotels across Asia Pacific sustained their growth in occupancy and average room rate," said Elizabeth Randall, managing director of STR Global.

"Looking at the supply and demand results for the first four months of this year, supply grew at the lowest rate for the January to April period for the past six years (+2.8 percent) whilst demand achieved the second highest growth rate for the four-month period in the past six years with 5.3 percent improvement, only surpassed by the demand growth in the corresponding period in 2010."

Resorts Hosts Top Names for Tsunami Conference

KATA BEACH Resort & Spa, one of Phuket's leading hospitality destinations for Thai and international visitors, recently welcomed esteemed panellists and key speakers for a seminar looking at the 'Role of Media and Natural Disaster Warnings,' organised by MCOT Public Company Limited. This high-profile disaster mitigation and planning forum took place at Kanda Hall, Kata Beach Resort & Spa, and was of regional relevance following a recent tsunami warning, which resulted in many locations along Thailand's coasts being put on high alert. Pamuke Achariyachai, President of Kata Group Resorts Thailand, joined Plodprasop Suraswadi, Science and Technology Minister, Jakrapan Yomjinda, MCOT Acting Managing Director and other seismological experts to discuss future improvements and ways to make Thailand's coastal locations and their denizens more safe during future natural disaster occurrences. Other guests included Dr Phuwieng Prakhammintara, Director of the Meteorological Department's Earthquake and Tsunami Research and Development Division; Mrs Tunyaratt Achariyachai, Chairman of the Standing Committee on Tourism of the Senate and the Senator of Phuket; Plodprasop Suraswadi, Science and Technology Minister; Somkiet Sangkaosuttirak, Phuket Deputy Governor; Dr Pennung Warnitchai, Seismologist from the Asian Institute of Technology and Dr Amorn Pimanmas, Associate Professor, Sirindhorn International Institute of Technology, Thammasat University.

New Man at Banyan Tree Bangkok

BANYAN TREE Hotels & Resorts is delighted to announce the appointment of Andrew Langston as Area General Manager of Banyan Tree Bangkok, Samui, Laos and Maldives. Mr Langston, an Englishman, is responsible for ensuring the urban hotel operates in line with the Group's mission statement, meeting fiscal and qualitative objectives. He will be leading, coordinating and supervising the entire operational activities of the 61-storey iconic hotel in Bangkok. He is also responsible for the full operational spectrum of four premier island resorts: Banyan Tree Vabbinfaru, Banyan Tree Madivaru, Angsana Ihuru and Angsana Velavaru all in the Maldives; as well as Banyan Tree Samui and sister property Maison Souvannaphoum Hotel in Laos. Before moving to Bangkok, Mr Langston served for two years as the Area General Manager of Banyan Tree Hotels in the Maldives. He previously served 20 years with the Intercontinental Group in a variety of roles.

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