PHUKET: Applications for the Thailand Tourism Awards 2012 will be open for submission during November 2011 to January 2012, and then undergo a detailed scrutiny process before the winners are announced on World Tourism Day, September 27, 2012.
Initiated by the Tourism Authority of Thailand in 1996, the Thailand Tourism Awards are held bi-annually. They are designed to reward best-practises in the Thai travel and tourism industry and encourage companies and organisations to constantly strive for higher professional standards.
The primary judging criteria goes beyond just individual product design and service delivery. It includes how the applicants help conserve the country's natural resources, mitigate climate change, contribute to economic and social development particularly sufficiency economy, practice good governance and pursue innovation.
TAT Governor Suraphon Svetasreni said: ''Because of the strict and stringent criteria that goes into the judging, the awards have become recognised as proof of the TAT's desire to promote quality development of the tourism industry. We want the awards to be globally recognised as a symbol of quality.''
He said by recognising and honoring the industry entrepreneurs for their direct and indirect contributions towards raising the standards and professionalism, the TAT strives to reward their hard work by helping them boost their competitive advantage and marketing efforts.
Since their launch, the awards have been conferred on 406 companies, organisations and institutions, broken down into 120 Awards of Excellence, 284 Outstanding Awards and two Honorary Awards.
In 2007, TAT organised the Thailand Tourism Awards 2007 in a special way to commemorate His Majesty the King's 80th Birthday on December 5, 2007 by conferring ''The Outstanding Community Based Tourism Awards'' on 62 community-based tourism projects, 40 environmental-friendly hotels and four tour operators.
For 2012, the Awards are categorised into six groups:
1) Tourist attractions; 2) Tourist accommodation; 3) Tour Programs; 4) Tourism Development and Promotion Organisations; 5) Health tourism and 6) Innovative Tourism Marketing and Public Relations (this last category is being introduced for the first time).
The Panel of Judges includes the following industry experts and key academics:
.. Asst. Prof. Surachet Chettamas, Chairman of the Tourist Attraction Committee
.. Asst. Prof. Chirapol Sinthunava, Chairman of the Tourist Accommodation Committee
.. Mr Suparerk Surangkul, Chairman of the Tour Programmes Committee
.. Mr Visanu Empraneet, Chairman of the Tourism Development and Promotion Organisations Committee
.. Mrs Suchada Yuvaboon, Chairman of the Health Tourism Committee
.. Dr Supachai Lorlowhakarn, Director of the National Innovation Agency, Chairman of the Innovation on Tourism Marketing and Public Relations Committee
Winners are also able to generate considerable commercial value from the awards via the higher marketing profile they get through extensive promotions by the TAT across various media outlets, including online.
They are also given priority for inclusion in TAT sales promotional activities for both the domestic and international markets, and included in the itineraries of visiting travel agents and travel media on fam trips. All winners are prominently listed on the TAT website http://tourismawards.tourismthailand.org free of cost.
Application forms can be downloaded at http://tourismawards.tourismthailand.org
Contact the Tourism Service Promotion Division
Tourism Authority of Thailand Head office, Bangkok
Tel: +66 (0) 2250 5500 Ext 4496-9
Fax: +66 (0) 2253 7431, or contact TAT regional offices for more information.
Contact information:
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4545-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Web site: www.tatnews.org
Initiated by the Tourism Authority of Thailand in 1996, the Thailand Tourism Awards are held bi-annually. They are designed to reward best-practises in the Thai travel and tourism industry and encourage companies and organisations to constantly strive for higher professional standards.
The primary judging criteria goes beyond just individual product design and service delivery. It includes how the applicants help conserve the country's natural resources, mitigate climate change, contribute to economic and social development particularly sufficiency economy, practice good governance and pursue innovation.
TAT Governor Suraphon Svetasreni said: ''Because of the strict and stringent criteria that goes into the judging, the awards have become recognised as proof of the TAT's desire to promote quality development of the tourism industry. We want the awards to be globally recognised as a symbol of quality.''
He said by recognising and honoring the industry entrepreneurs for their direct and indirect contributions towards raising the standards and professionalism, the TAT strives to reward their hard work by helping them boost their competitive advantage and marketing efforts.
Since their launch, the awards have been conferred on 406 companies, organisations and institutions, broken down into 120 Awards of Excellence, 284 Outstanding Awards and two Honorary Awards.
In 2007, TAT organised the Thailand Tourism Awards 2007 in a special way to commemorate His Majesty the King's 80th Birthday on December 5, 2007 by conferring ''The Outstanding Community Based Tourism Awards'' on 62 community-based tourism projects, 40 environmental-friendly hotels and four tour operators.
For 2012, the Awards are categorised into six groups:
1) Tourist attractions; 2) Tourist accommodation; 3) Tour Programs; 4) Tourism Development and Promotion Organisations; 5) Health tourism and 6) Innovative Tourism Marketing and Public Relations (this last category is being introduced for the first time).
The Panel of Judges includes the following industry experts and key academics:
.. Asst. Prof. Surachet Chettamas, Chairman of the Tourist Attraction Committee
.. Asst. Prof. Chirapol Sinthunava, Chairman of the Tourist Accommodation Committee
.. Mr Suparerk Surangkul, Chairman of the Tour Programmes Committee
.. Mr Visanu Empraneet, Chairman of the Tourism Development and Promotion Organisations Committee
.. Mrs Suchada Yuvaboon, Chairman of the Health Tourism Committee
.. Dr Supachai Lorlowhakarn, Director of the National Innovation Agency, Chairman of the Innovation on Tourism Marketing and Public Relations Committee
Winners are also able to generate considerable commercial value from the awards via the higher marketing profile they get through extensive promotions by the TAT across various media outlets, including online.
They are also given priority for inclusion in TAT sales promotional activities for both the domestic and international markets, and included in the itineraries of visiting travel agents and travel media on fam trips. All winners are prominently listed on the TAT website http://tourismawards.tourismthailand.org free of cost.
Application forms can be downloaded at http://tourismawards.tourismthailand.org
Contact the Tourism Service Promotion Division
Tourism Authority of Thailand Head office, Bangkok
Tel: +66 (0) 2250 5500 Ext 4496-9
Fax: +66 (0) 2253 7431, or contact TAT regional offices for more information.
Contact information:
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4545-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Web site: www.tatnews.org
Wow !! Great news.
Jet-skis can enter in category # 1 but face stiff competition from the Patong Para-sail corporation and their beach front bike rent buddies.
Pattaya can put in a bid at # 2 for being the most popular high jumpers hub either with or without assist.
#3 would be worth a plug for the unscheduled detour from the airport to the unsuspecting punters' gem shops and hotels that are the choice of the taxi driver, with a wedge going to those in cat. # 6.
#4 would have to go to the TAT themselves for believing the BS that they themselves believe to be fact.
At # 5 Vachira morgue can put in a bid for the Tourism health sector. Please pay immigration for overstay on the ashes before they are released to relatives overseas. Yes is a true fact folks !! Cost a friend's kin 20 k.
Glad they made a new category # 6.
This will give the Kata / Karon and the Patong Tuk-Tuk cartels a section to place their bid and claim true recognition for the fine service they provide.
Posted by innocent bystander on September 12, 2011 23:08