PHUKET: With Hong Kong's government doubling taxes to limit property price inflation, Hong Kong has become the place for Phuket property developers to seek buyers. Here's a Media Release from Amari:
AMARI ESTATES Thailand is pleased to announce the launch of its latest hotel-serviced residential project, Amari Residences Phuket.
Comprising 160 units including 148 Residences and 12 Pool Villas, the project is expected to set a new benchmark for resort home investments, targeting those who seek to own luxury one and two bedroom apartments on the holiday destination island.
Phuket has continued to demonstrate its strength as Southeast Asia's leading tourist market, with a record number of tourist arrivals at 4.77 million in 2012, up 14.7 percent YoY.
The island's tourism is driven by its stunning beaches and a combination of leisure amenities such as shopping and entertainment, golf courses and marinas. This buoyant tourism market has created a parallel market for residential investments for rental yields, which is particularly successful when high-end developments are linked to professional hotel managements.
As such, Amari Residences Phuket has developed a rare investment opportunity focused on one and two-bedroom fully furnished Residences for regional investors and lifestyle buyers seeking comfort and luxury without the burden and expense of owning an individual resort home.
Boasting panoramic 270-degree sea views and set on approximately three hectares of tropical beach forest, Amari Residences Phuket is located on a prime coastal site above Patong Bay, Phuket's most expensive location where land prices averages HKD 20,000 per square meter.
Architecturally designed as two and three-story low-rises, the Residences are spaciously laid out within the peninsula's natural and pristine setting and offers sea-views from every unit.
Mr Yuthachai Charnachitta, CEO of Amari Estates & Italthai Group, states: ''Phuket continues to stay ahead of its competitors as the tourist destination hotspot of Southeast Asia and the value of well-managed properties in prime locations continues to appreciate.
''The launch of Amari Residences Phuket will set a new market benchmark for turnkey holiday home investments by offering residences with a strong rental performance in a sought-after prime coastal location.''
Ms Aliwassa Pathnadabutr, Managing Director, CBRE Thailand, continues: ''The demand for resort homes in Phuket is very much focused on the West Coast as it offers a combination of panoramic sea-view and west coast sunsets, which is becoming ever rarer in today's market.
''The hotel-services and managed rental program packaged by Amari Residences Phuket has been developed to offer the best lifestyle investment the holiday island has to offer.
''CBRE is very pleased to be appointed the sole agent for Amari Residences Phuket and to have the opportunity to work alongside a credible and experienced developer like Italthai.''
All Residences have full access to the private Clubhouse which features round the clock service, a swimming pool and sun deck, a fitness center and a pool bar.
In addition, Amari Residences Phuket owners and guests have full access to the services and amenities of its sister property resort, Amari Coral Beach Phuket, including first-class restaurants, a quiet, private beach and jetty with sundecks, a kids' club, two swimming pools and pool bar.
The 148 one and two-bedroom properties will be part of a managed leaseback rental program where resident owners can enjoy both usage of their properties and a maximized rental yield of a guaranteed 6 percent per annum.
Amari Hotels Resorts and Spas Thailand, the manager and operator of Amari Residences Phuket, is the center piece of the ONYX portfolio of hotel brands reflecting the warmth and energy of an evolving modern Asia.
Amari's network of properties spans across Thailand and beyond, from scenic seaside locations to vibrant urban settings and includes 14 hotels in Bangkok, Pattaya, Koh Chang, Samui, Phuket, Krabi, Hua Hin and Doha (Qatar), with Amari Ludhiana in India scheduled to open later in 2013.
In Phuket, Onyx has over 20 years of hotel and resort management experience in operating the Amari Coral Beach Phuket.
With a credible project team which ties in the collaboration between Onyx Hospitality and Amari Estates, both under the umbrella of Italthai Group of Companies, the Amari Residences Phuket project is in a position of strength.
Italthai Group has established itself as a leading local Thai real estate developer and hospitality manager with an extensive track record including the Mandarin Oriental Hotel Bangkok, Amari Residences Hua Hin and the Oriental Residence Bangkok.
Ms Aliwassa Pathnadabutr, Managing Director, CBRE Thailand concludes: ''We are very excited to be bringing Amari Residences Phuket to market during our Showcase on 23rd and 24th March at the Landmark Mandarin in Hong Kong.
''This will be the first international pre-sales event for the project and is beind done ahead of the Thailand Showcase in order to give Hong Kong buyers a first chance to own a Residence in Phuket's best address.
''We have seen continuing interest from both Hong Kong and Mainland investors in Phuket's holiday or rental property markets and we believe that Amari Residences Phuket fills a gap in the market for well managed luxury residences in a highly sought after location.''
One-bedroom Residences begin at HKD 1.73 million
Two-bedroom Residences begin at HKD 3.73 million
Three-bedroom Pool Villas begin at HKD 17 million
AMARI ESTATES Thailand is pleased to announce the launch of its latest hotel-serviced residential project, Amari Residences Phuket.
Comprising 160 units including 148 Residences and 12 Pool Villas, the project is expected to set a new benchmark for resort home investments, targeting those who seek to own luxury one and two bedroom apartments on the holiday destination island.
Phuket has continued to demonstrate its strength as Southeast Asia's leading tourist market, with a record number of tourist arrivals at 4.77 million in 2012, up 14.7 percent YoY.
The island's tourism is driven by its stunning beaches and a combination of leisure amenities such as shopping and entertainment, golf courses and marinas. This buoyant tourism market has created a parallel market for residential investments for rental yields, which is particularly successful when high-end developments are linked to professional hotel managements.
As such, Amari Residences Phuket has developed a rare investment opportunity focused on one and two-bedroom fully furnished Residences for regional investors and lifestyle buyers seeking comfort and luxury without the burden and expense of owning an individual resort home.
Boasting panoramic 270-degree sea views and set on approximately three hectares of tropical beach forest, Amari Residences Phuket is located on a prime coastal site above Patong Bay, Phuket's most expensive location where land prices averages HKD 20,000 per square meter.
Architecturally designed as two and three-story low-rises, the Residences are spaciously laid out within the peninsula's natural and pristine setting and offers sea-views from every unit.
Mr Yuthachai Charnachitta, CEO of Amari Estates & Italthai Group, states: ''Phuket continues to stay ahead of its competitors as the tourist destination hotspot of Southeast Asia and the value of well-managed properties in prime locations continues to appreciate.
''The launch of Amari Residences Phuket will set a new market benchmark for turnkey holiday home investments by offering residences with a strong rental performance in a sought-after prime coastal location.''
Ms Aliwassa Pathnadabutr, Managing Director, CBRE Thailand, continues: ''The demand for resort homes in Phuket is very much focused on the West Coast as it offers a combination of panoramic sea-view and west coast sunsets, which is becoming ever rarer in today's market.
''The hotel-services and managed rental program packaged by Amari Residences Phuket has been developed to offer the best lifestyle investment the holiday island has to offer.
''CBRE is very pleased to be appointed the sole agent for Amari Residences Phuket and to have the opportunity to work alongside a credible and experienced developer like Italthai.''
All Residences have full access to the private Clubhouse which features round the clock service, a swimming pool and sun deck, a fitness center and a pool bar.
In addition, Amari Residences Phuket owners and guests have full access to the services and amenities of its sister property resort, Amari Coral Beach Phuket, including first-class restaurants, a quiet, private beach and jetty with sundecks, a kids' club, two swimming pools and pool bar.
The 148 one and two-bedroom properties will be part of a managed leaseback rental program where resident owners can enjoy both usage of their properties and a maximized rental yield of a guaranteed 6 percent per annum.
Amari Hotels Resorts and Spas Thailand, the manager and operator of Amari Residences Phuket, is the center piece of the ONYX portfolio of hotel brands reflecting the warmth and energy of an evolving modern Asia.
Amari's network of properties spans across Thailand and beyond, from scenic seaside locations to vibrant urban settings and includes 14 hotels in Bangkok, Pattaya, Koh Chang, Samui, Phuket, Krabi, Hua Hin and Doha (Qatar), with Amari Ludhiana in India scheduled to open later in 2013.
In Phuket, Onyx has over 20 years of hotel and resort management experience in operating the Amari Coral Beach Phuket.
With a credible project team which ties in the collaboration between Onyx Hospitality and Amari Estates, both under the umbrella of Italthai Group of Companies, the Amari Residences Phuket project is in a position of strength.
Italthai Group has established itself as a leading local Thai real estate developer and hospitality manager with an extensive track record including the Mandarin Oriental Hotel Bangkok, Amari Residences Hua Hin and the Oriental Residence Bangkok.
Ms Aliwassa Pathnadabutr, Managing Director, CBRE Thailand concludes: ''We are very excited to be bringing Amari Residences Phuket to market during our Showcase on 23rd and 24th March at the Landmark Mandarin in Hong Kong.
''This will be the first international pre-sales event for the project and is beind done ahead of the Thailand Showcase in order to give Hong Kong buyers a first chance to own a Residence in Phuket's best address.
''We have seen continuing interest from both Hong Kong and Mainland investors in Phuket's holiday or rental property markets and we believe that Amari Residences Phuket fills a gap in the market for well managed luxury residences in a highly sought after location.''
One-bedroom Residences begin at HKD 1.73 million
Two-bedroom Residences begin at HKD 3.73 million
Three-bedroom Pool Villas begin at HKD 17 million
I Quote from Article:
"Boasting panoramic 270-degree sea views and set on approximately three hectares of tropical beach forest, Amari Residences Phuket is located on a prime coastal site above Patong Bay, Phuket's most expensive location where land prices averages HKD 20,000 per square meter."
Mr. Charnachitta, CEO off Amari Estates mentions correctly land prices off around 77.000 baht a SQM on that hill.
I drive up the same hill-side on an almost daily base and personal I'm disappointed how this once beautiful hillside and one off the few green spots in and around Patong is "sacrificed" for this Amari Estate. To keep all the construction within official government regulations the step parts (35%)!just have been "flattened" Or call it levelled. This once Green mountain is becoming a place where nature will be rare. I'm fully aware Amari residence will be within all legal density regulations, but still this is to much for that hill.
Also it is pity that this article doesn't mention how many SQM "buyers" will get for their 6.650.000 baht for a One bedroom Unit or 65.000.000 baht for a 3 bedroom Villa. You can't compare apples with peaches if information is not complete.
Posted by PhuketGreed on February 28, 2013 10:15
Editor Comment:
Amari has been one of Phuket's least rapacious and most considerate developers. What's really upsetting is the transformation of the ''scenic'' coastal road north from Patong. No building should ever have been permitted on the sea side of this once delightful route. What was once a great trip - and one that should have been preserved for all time - is becoming just another concrete canyon. When Phuket has nothing but concrete canyons in place of its scenic drives, its days as a popular destination will be over.