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Beach House Sets Benchmark for Price, Principles North of Phuket

Wednesday, December 11, 2013
PHUKET: The exclusive Iniala Beach House will open this week in Phuket, Thailand [actually it's in Phang Nga] and enable guests to stay in a shrine to some of the best creative minds, architects, designers and chefs in the world.

Iniala Beach House is a 10-suite private residence available to rent entirely, or by individual villa or Penthouse Suite, and situated on Natai Beach just 20 minutes north of Phuket Airport. It has incredible, uninterrupted views of the beach and the Andaman Sea.

Iniala comprises three villas, each with three suites and their own spa, and one spectacular Iniala penthouse suite.

The residence is a masterpiece of design fusing traditional Thai architecture with organic, contemporary forms created by designers from Spain, Ireland, Britain, Brazil, Russia, the US and Thailand.

Every bedroom and living space is completely different, a unique expression from masters of contemporary design from around the world.

Iniala has been born out of a traditional beach house built in the last century, and British designer Graham Lamb has created several contemporary villas around the original structure. He has used the Thai healing hands as his inspiration, creating sumptuous carved roofs clad in teak to reflect Thai traditions.

Villa Siam is designed by Eggarat Wongcharit and is a maximalist fantasy inspired by Thai culture and Buddhism, and includes beds and sofas hanging from the ceiling by wicker bamboo. The villa's own spa is located within an ancient Thai bell, with Buddhist teachings inscribed in the walls.

Villa Bianca combines the designs of A-Cero of Spain, and is emotional and expressive, comprising abstract explosions of art and Russianicons. A-Cero's two bedrooms represent giant seashells.

Philosophy of Design of Russia have created a conceptual room based around the most famous of Russian icons, the Matryoshka. It is a playful set of dolls decreasing in size, placed one inside the other and this is reflected in the Villa - populated with sleek and modern versions of the doll.

The Collectors Villa is a compendium of leading contemporary design, including remarkable work by The Campana Brothers of Brazil.

Their ceramic, adorned public spaces are at the heart of this jewel. Mother of Pearl and Bronze shine in their spa and the 22-seat private cinema inside is a Campana classic.

The bedrooms within the Collectors Villa are each as individual and eclectic as the artists who have conceived them. Elegant and sunny from Spain's Jamie Hayon; a symphony of ash wood and stone from Ireland's Joseph Walsh; and a sensual boudoir from New Zealand's Mark Brazier-Jones.

The Iniala Penthouse is a collaboration between founder Mark Weingard and Iniala's Chief Design Director, British-born Graham Lamb.

It is futuristic, innovative, surreal and sexy. The Penthouse concept is that it is an holistic environment - on entering the room you take off your shoes as if you are entering a desertscape.

The floor melts beneath your feet like sand. The seating is built into the contours of the living room itself. The bed extends from the ceiling without a connection to the floor. The bathing area is sunk into the ground like an oasis in the Sahara itself.

Iniala also includes The Island of Iniala - its own Playhouse designed by American Chris Jones and a space for children of all ages.

The first kids' hotel in Asia, it will fill childrens' imaginations with stories of pirates and jungles, and their own fairytales created by bedrooms and playspaces specifically designed for younger members of the family.

Island of Iniala also includes a kitchen where children can learn to cook with the help of Iniala's own chefs.

On the ground floor, for adults, is a fully-equipped private gymnasium and boxing ring inspired by heroes of sport and art alongside a jaw-dropping bar - the Playhouse - filled with designer Ramon Ubeda's beautifully-engineered games tables and boys' toys for the design-conscious.

The incredible food concept at Iniala - restaurant Aziamendi - is overseen by Eneko Atxa, the youngest chef to have ever received 3-Michelin Stars in Spain.

Eneko's creatively-crafted cuisine seduces the senses. He has created a new concept for Aziamendi, overlooking the Natai River, combining his traditional European techniques with the best of local Thai ingredients.

Signature dishes include Bonsai Tree of juicy cherry tomatoes, Truffled Egg, Foie Gras Ash, Mushroom Tea, Snapper with morning glory and petits fours including white chocolate and mint, and cloud.

At the core of Iniala is a big heart. Iniala has a strong charitable philosophy with 10 percent of all room revenues, and 5 percent of other revenues, going to charity.

The Inspirasia Foundation was set up by Iniala's owner 10 years ago and is commited to funding exceptional health, disability and education projects across Thailand, Indonesia and India.

Mark Weingard, founder of Iniala, commented: ''Iniala is not just a retreat to relax in by the beach in Phuket - it is also a temple of global design, art and gastronomy.

''I am delighted that some of the world's foremost creative leaders are creating Iniala Beach House - the ultimate place to stay in Asia.

''This is just the start of Iniala around the world as we develop afresh, innovative Residence thatwill be a joy to stay in and dine in.''

The Iniala Beach House is available for private hire from US$80,000 per week. Individual villas and the Iniala Penthouse Suite are also available for hire from US$21,000 per week.

Comments

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20 minutes from the airport? Perhaps by helicopter or minivan.

Posted by Mac on December 11, 2013 20:22

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Iniala is also bang next door, and completely overlooked by the large Russianhotel, Maikhao Dream.

Posted by Anonymous on December 16, 2013 16:30

Editor Comment:

The Mai Khao Dream is in Phang Nga? Really?

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@Ed - beleive it or not, Mai Khao Dream #1 in Mai Khao, Mai Khao Dream #2 in Kokloi. Iniala is beautiful, definitely worth a look!

Posted by Anonymous on December 16, 2013 19:28

Editor Comment:

So Iniala, reported as being on Phuket, is in Phang Nga, and Mai Khao Dream, which should be in Mai Khao, is in Phang Nga as well? Great, thanks. All sorted.

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Ed there is another one at Natal beach. The MKD in Phuket is really 20 minutes from the airport.

Posted by Mac on December 16, 2013 20:55

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Selling editorial space?
This was a PR-release as far as I can see.

Posted by Remarkable on December 16, 2013 22:00

Editor Comment:

Remarkable, Remarkable. This is why the byline says 'Media Release.' Most Phuket sites just pretend it's their own work.

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The site was already beautiful before it was filled
with concrete.

Posted by Mac on December 16, 2013 22:25

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I can read, dear Editor.
Just wondering how come you publish it?

Posted by Remarkable on December 17, 2013 01:12

Editor Comment:

Because it's news to many people, Remarkable, even if it comes in the form of a Media Release. You would be surprised how much information on other sites comes in Media Releases, or from other sources, yet is presented as ''news'' - and in some cases even repositioned as if it has been generated by those news outlets. We choose to be honest and declare when news comes in the form of a Media Release. We only publish Media Releases when we believe they provide additional information of ''news'' interest to our readers. Most of them are rejected. We tend to publish Media Releases by charities, community groups and NGOs more often than those by commercial entities. We credit readers with being able to tell the difference between advertising, news generated by our staff and other news organisations, and Media Releases. The fact that this beach house is opening at premium rates and with a commitment to an international charity is clearly of ''news'' value to our readers. We get plenty of invitations to publish articles for a fee without disclosure and always reject them.

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Dear Ed. You are not always as well informed as others. Anonymous is right. Che k this out.http://www.maikhaodream.com/natai/ . It is next to Iniala as far i can can see

Posted by okrim on December 19, 2013 00:13

Editor Comment:

I haven't any knowledge of the whereabouts of this place and have never offered any view on where it is, only highlighted the confusion.


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