The VG's frustrations were boiling over as local officials continued to obfuscate, dodge and weave around attempts to goad them into action.
Businesses were still operating all along the Surin beach shorefront, the vice governor noted, directing his ire at the Director of Thalang District, Supot Chanakit.
At a previous meeting, the vice governor had focussed on the Mayor of Cherng Talay, Ma-Ann Samran, demanding action.
Mayor Ma-ann did not appear at yesterday's meeting, which was attended by officials from all three Phuket districts.
Khun Supot told the vice governor that he'd sent letters out to 30 Surin beach businesses. The names of the beach businesses and the contents of the letter were not revealed.
After hearing that businesses still continued to encroach on Nai Yang, a beach north of Surin and south of Phuket International Airport, Vice Governor Jamleran expressed his frustration:
''Why didn't you do anything?'' he asked the Sarkoo Council Secretary, Papong Chaidam. ''There doesn't seem any effort to work together to solve these problems.''
The vice governor said that businesses without clear entitlement to operate on or alongside the beaches should be forced off them immediately.
''I want the beaches back for Phuket people,'' said Vice Governor Jamleran, who is Phuket born and bred.
''I want everything done this week. Have a report back to me by the end of the week,'' he said.
''We've been talking about this for a year. I feel ashamed. What will we have to leave in the future for our grandchildren and great-grandchildren?
''I feel ashamed. I really do.''
Phuket's beaches ''should be open for all Phuket people and for tourists to enjoy,'' he said.
The process of commercialising the beaches for the profit of a few had been going on for too long, he added.
Phuketwan believes Phuket's beaches will only be saved if control is taken from local councils and handed to an independent Phuket Beach Authority. All income from beach activities should fund their protection and maintenance, not go into private pockets.